Instead of investing your hard-earned money into expensive television campaigns and magazine print ads, you can now advertise your company with a well-designed website. But rather than targeting a broad audience, like in the traditional methods of advertising, you should consider targeting the area your business operates in instead. Whether you’re located in Denver Colorado or any other state, you’ll want to maximize your visibility by investing in local SEO. In this article, we will give you a few pieces of advice so that you can get started ASAP.
Tips on Making Your Company More Visible
- Always Update Your Contact Info
According to information cited in Entrepreneur, only half of small business surveyed ever kept their contact information up to date. That can be frustrating for a customer trying to get in touch with you, so always keep an eye on your online presence. - Fill Out As Much Information as Possible
It can be a pain to fill out those directory listings, but the more information you provide, the more confident your customer will be about your business even existing. Make sure to provide the following details at minimum:- Address
- Phone number
- Operating Hours
- Company Name
- Website URL
- Prices
- General Information (Product or Service)
- Payment Methods Accepted
- Create a Few Social Media Accounts
Help boost your online presence even more by creating and maintaining your own business accounts on sites such as Facebook, Twitter, and Instagram, to name a few. Search engines crawl and display this information for users to see.
Optimize Your Local SEO Now!
You may not be able to get the entire world knocking at your company’s doorstep, but you can definitely get the locals lining up for what you have to offer. Keep these tips in mind and your page ranking is sure to rise up the ranks, slowly but surely.
