5 Things to Know Before You Attend a Trade Show

by | Feb 5, 2019 | Trade Show Services

Get the best value from every trade show you attend. Check out the following pointers you should always keep in mind.

Choose a good spot

Pick locations that will get you close to the foot traffic, the Brandwatch says. Selecting a space that is close to entrances and exits will help boost foot traffic to your booth.

Book your location early

The best spots in trade shows tend to go out pretty fast. You’ll need to book your slot ahead. Do this a few weeks ahead of the event to help ensure the right placement for your company. If you’re joining a bigger show you may need to secure your slot much earlier.

Be clear in your messaging

Your messaging and graphics need to work together. If your old displays don’t support your new brand messaging, though, it may be time to invest in new ones. Hire the services of a reputable firm that offer trade show booth design in Orlando. By updating your displays, you can start attracting more customers to your booth.

Consider custom options

Graphics can help your booth and brand stand out from a sea of competitors. With so many companies doing the same thing you are and marketing to the same audience, it can be tough to stand out. That’s where getting a custom trade show booth design in Orlando comes in. With a unique design for your booth, you’ll have an easier time attracting potential customers or clients.

Use the right colors

Bright colors can liven up your booth and get people’s curiosity stirred enough so they’ll drop by and check out company out. Boring colors, on the other hand, will do nothing to help you stand out from the rest of the other companies out there.

Enjoy trade show success. Follow these reminders to help you get the best value for every trade show you attend.

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